“Enough for everyone forever”

“Respect for all living things”

“Inter-generational justice”

“Equality and respect”

“Business as a force for good”

Our purpose

The Association of Sustainability Practitioners (ASP) is here to promote learning that transforms behaviour from unsustainable to sustainable practices.

We provide each other with the space to safely explore the challenges of this journey through mutual support and helpful connection.

What we do

We help our members by connecting, supporting and challenging them.

Connecting – we compile and share regular news bulletins with details of “what’s happening” in the sustainability and purpose world.  We share details of upcoming events, interesting articles,  new reports – in short anything that our members wish to share with our community (subject to some light moderation).  We also connect our members by organising regular on-line Zoom events, both for just Members and for the broader sustainability community.  Our LinkedIn and Facebook groups allow members to connect with each other directly and ask questions and share information.  Our members-only private email platform allows ASP members to connect with each other around projects and topics that interest them.

Supporting –  we support our members through promoting their projects and practices on our dedicated platform.  This allows members to share their ideas and aspirations and to find others who can help them bring these ideas to life.  We can also help promote events that our members organise.   We provide a way for people to reach out and share their challenges and struggles with “doing” sustainability, and to find support from this community.

Challenging – we challenge our members by provoking discussion around relevant topics- testing theories and understanding.  Our members can provide a “peer review” service to other members who wish to share ideas about how to advance sustainable practices.

Nature is the fundamental idea around which our Association was formed

From the very first, this has been a journey of many – a journey of inter-dependence. Of emergence. Of adaptation and change. And in common with all that we know of nature, ASP has lived through a number of cycles of change. This is a Phoenix organisation – full of renewal, magic and surprises – and the story of the whole is a fractal kaleidoscope of individual transformations.

ASP is governed by the single idea that we are all part of nature. It is our individual and collective responsibility to learn how we and future generations can live in harmony and balance with nature.


Our principles create a framework that guides our choices and actions to contribute to the achievement of our purpose and goals.  Our intent is to apply these consistently and to be transparent in everything we do.  We welcome being held to account and receiving constructive feedback.

Our observations of nature give us a four simple core principles:

  • Energy – Nature is governed by energy flows.  Noticing the ebb and flow of people, ideas and activities keeps our expectations grounded.
  • Feedback  – Nature produces patterns which reproduce.  The cultural pattern we seek to nourish promotes collaborative, constructive, supportive and inquiring behaviours.
  • Diversity – Nature is rich in differences.  The more difference life presents to us, the greater our opportunities to learn.
  • All life is related – Ubuntu is an African term represented in ASP by the phrase ‘I am, because you are, because we are‘.  Living things are inter-connected, and life is more than human.

What people say about ASP:

It makes it easier for people to do what they want to do within the context of sustainability – Mike Zeidler

It’s a place where you can safely experiment – very quickly open and honest – Kirsti Norris

It’s the Association of Soil Particles – it grows the soil and the plants grow themselves – Mike King


Connecting, challenging and supporting are ASP’s core activities that create and nurture the community of Associates.  From our own experience we know that people work and thrive best when communicating on a human scale, face-to-face.  Therefore our focus is on creating these spaces using, for example:

  • Open Space
  • Learning Events
  • Street Wisdom
  • Dragon Dreaming
  • Walk Your Talk
  • Wisdom gatherings

Social media provides powerful ways to connect people independent of geography and with minimal environmental impact so we have created a number of platforms. See the page footer for the links to these sites.

Your relationship with ASP

People often ask us: “What will I get from ASP?”  Which sort of misses the main point.

We reply: “Well how do you want to contribute to ASP’s purpose? What do you want to give?”

Those who contribute most, receive most back, over time. We are all in different phases of our lives, careers, and personal development, so your relationship with ASP will be very personal, and will vary as other aspects of your life and career shift.  You may be excited about collaborating on a project with others, attending the occasional learning event that is just what you need at the time, or you may just be a voyeur, keeping abreast of what’s happening. It’s all good.

So it’s up to you: what’s your passion? what do you have to give? what would you like to receive?  The more we give to each other and support the ASP “core” with ideas, expertise, donations or time, the more we all benefit and the more swiftly we move toward our purpose: sustainable practices that lead to sustainable futures for all.

If this motivates you then join ASP.

If you wish to financially support ASP’s core activities of creating and nurturing the community you can make a donation that could make a real difference: Donate


ASP is evolving to address the urgent sustainability issues. We face unprecedented, complex, global challenges that will need new thinking and approaches if we are to meet them within a relatively short period of time – 30 years, one generation.  ASP’s response is to reach out to engage and partner with others in an “Alliance of Sustainability Partnerships”.

ASP has always been about connecting, challenging and supporting individuals (our Members) and we will continue to do that. Now, additionally, we are developing relationships at the organisational level as well (Alliances). Standing together to learn how to move from unsustainable to sustainable practices in all aspects of life on earth – connected, supportive, having positive impacts on the global challenges.