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ASP Member website reduces as much as 470% of their carbon emissions! eco-friendly website initiative update

Eco-Friendly Web Alliance (Shane Herath) worked with a number of ASP members and have been taking them through ‘eco-friendly website accreditation’ process.

Some have managed a big reduction in their carbon emissions of their websites.

Some have already completed the process and are certified. They have been added to the verification directory (website: and will get a quarterly audit.

Some websites have reduced as much as 470% of their carbon emissions and these numbers will make a significant difference when page views add up. 

With a new partnership with Ecologi, Eco-Friendly Web Alliance now offers a seamless accreditation path to climate positivity, switching to green energy another step in the process. Dr Mick Smyer the well-known climate scientist and James Cannings the Co-Chair of the British Interactive Media Association (BIMA) Sustainability Council and the Chief Sustainability Officer of MSQ have joined the already strong Scientific Advisory Board (Gwyn is an Advisor too), which is responsible for review and progression of this Eco Standard, a world first which is gaining great momentum. 

For ASP members and some of their purpose-driven organisations Eco-Friendly Web Alliance (EFWA) is ready to offer another 15 places. If you’re not in the first list, please get in touch with Shane by email

In reducing carbon emissions, below are some of the key tips that Shane shared during ASP Workshop ‘Eco-friendly Web Design: how to reduce your website’s carbon footprint.’

If you need any help with the accreditation or any guidance, please get in touch with Shane who’s always willing to help as he’s currently working on ASP website, a soon to be an eco-friendly website.

Featured Image: Black Chapel Collective

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