Our People

  • Mike Zeidler
    Mike Zeidler Founder & Director

    I took the initiative to propose ASP in 2004, gathering, coordinating and leading the development of the emerging form in my capacity as a trustee of the New Academy of Business. As a director since day one, I’ve been constant and consistent in my advocacy for applying nature’s most basic principles to our thinking, our form and our actions.

    It’s my hunch that by paying close attention to nature’s ways, we give ourselves the best chance of prospering within nature’s means.

    In my experience with ASP to date, the challenge we face is less about grasping the nature of nature, and much more about overcoming conventions of thought based in the science of previous centuries.

    I’m a facilitator and ‘opportunity maker’ who brings people together to achieve greater things.

  • Clare Moody
    Clare Moody Director

    My passion is facilitating change, shifting people’s World views so that there’ll be a World for the the next generation.  Dartmoor is a passion for me and my new business is to take people there to connect emotionally with nature, using John Muir philosophy and the Work that Reconnects (Joanna Macey’s work).

    I’ve spent over 20 years as an Environmental Consultant working across Europe,  North America, New Zealand and South Africa, helping multinationals to become more environmentally aware, more sustainable in the true sense of the word, and to shift the way they approach the World.

    I taught Sustainable Development and Environmental Management at the University of Bath, taking students and business people to Schumacher college to stretch their minds and enable a seismic shift in their thinking.

    Currently I am a Director of the South West Learning for Sustainability Coalition and Company Secretary for the Tamar Energy Community, as well as running an Environmental law course for Exeter University.

  • Martin Roach
    Martin Roach Director

    We’re all driven by values. Understanding and communicating the values that motivate our perspectives, decisions and behaviours is key to achieving our visions and ideas.  The messages of sustainability, though appealing are often complex, which is a challenge I relish.  My role with ASP is to help unearth, embed and articulate the values of sustainability practitioners across different cultures and settings

  • Dave Hampton Director

    I’ve enjoyed ASP since attending the ‘Walk Your Talk’ gathering of 2005. A sustainability strategist, communicator and activist, I originally trained as an engineer at Cambridge. During the 90’s I led the BREEAM team at BRE. My passion for radical sustainability led me to go solo as the carbon coach in 2005, making the case for climate leadership personal. In 2014 I won the edie Sustainability Leader of the Year Award.
    I stood for Parliament in 2015. Our home is the Marlow Superhome (70% lower CO2) and, notably, I don’t fly. As well as public speaking I’m a visiting lecturer (Cambridge, Reading, City and Loughborough Universities) and an ambassador for Embercombe, Riversimple, the Global Good Awards, Sustainable Stand Up and In Mind In Body. I host and produce a weekly radio show on Marlow FM.
    Back in 1982 I was selected for Team GB in rowing. Now I’m working with a number of Olympians who are speaking out courageously on sustainability.

  • Kate Chapman
    Kate Chapman Director
    ​Having worked with and for a variety of organisations over the last 25 years, I firmly believe business is at its best and is most fun, when it has a deeper purpose at its core than simply making money. I work as an independent sustainability and OD consultant with a particular passion for, and focus on organisational purpose (i.e. purpose beyond profit).
    In the past I have worked for PwC as a management consultant, for LOCOG as a sustainability advisor to the London 2012 Games and for a wide variety of clients in the public, private and voluntary sector – helping them to understand and manage the impacts they have beyond their organisational boundaries.   My current focus is on purpose-led business and I have recently trained as a B Leader – qualified to help organisations to become B Corps.
  • Gwyn Jones
    Gwyn Jones Director

    A world in which all enterprise serves society would be good wouldn’t it?  Purpose-led enterprise. That’s my current passion, drawing upon over 25 years’ experience in international corporate business and many years as an independent consultant gaining a deeper understanding of sustainability.

    I work from the premise that sustainability is a quality of the outcome, rather than a process, a career, or a subject to be studied. I’m learning that it arises from increased consciousness and awareness.  It’s a way of living that emerges when we acknowledge what we care for and then learn how to nurture that.  Making it an ethical issue tends to alienate people and can be counter-productive. We all care for something – that’s what unites us. Some of us have a larger circle of care than others.

    Learning how to live our lives – every aspect of them – in ways that nurture, rather than deplete and diminish, the things we care for, is the big challenge.